SMS & Communications

Send appointment reminders and marketing campaigns via SMS using your own Twilio account.

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How It Works

Aestheticc uses Bring Your Own Twilio (BYOT):

• You create a free Twilio account
• You control your phone number and billing
• You pay Twilio directly (~£0.04 per SMS)
• No markup from Aestheticc

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Setup (20 minutes)

1. Create account at twilio.com (free trial with £15 credit)
2. Purchase a UK phone number (~£1/month)
3. In Aestheticc: Settings → 'Integrations' → 'Twilio'
4. Enter your Twilio credentials:
   • Account SID
   • Auth Token
   • Phone Number
5. Complete A2P 10DLC registration (required for business SMS)
6. Test by sending yourself a message

Full guide: Twilio Setup

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Features

Appointment Reminders

Automatic SMS reminders before appointments:

• 24 hours before
• 3 hours before (optional)

Reduces no-shows by 15-20%.

Campaign SMS

Send marketing messages to client groups:

• Special offers
• New services
• Last-minute availability
• Re-engagement

SMS Templates

Pre-written messages with merge tags:

• {firstName} — Client's name
• {appointmentDate} — Date
• {appointmentTime} — Time
• {treatmentName} — Treatment

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Costs

| Item | Cost | |------|------| | SMS to UK mobile | ~£0.04 | | Phone number | ~£1/month | | A2P registration | £14-19 one-time |

Example: 100 appointments/month = ~£6/month total.

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UK Compliance (PECR)

Appointment reminders: No opt-in required (legitimate interest).

Marketing SMS: Requires explicit consent.

• Get consent at client signup
• Include "Reply STOP to opt out" in messages
• System automatically handles STOP replies

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Related Guides

• Twilio Setup
• SMS Templates
• Appointment Reminders
• Campaign SMS
• SMS Compliance

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Need help? support@aestheti.cc