AI Image Generation (Image Packs)

Quick Reference: Generate 4 professional treatment images in 20 seconds using AI

📋 TL;DR - Quick Start

1. Navigate to Content Studio → Generate Image Pack
2. Enter treatment description (e.g., "lip filler treatment")
3. Choose style (clinical, lifestyle, luxury, abstract)
4. Click Generate (takes ~20 seconds)
5. Download all 4 images or individual images
6. Use for Instagram, Facebook, website, ads

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What Are Image Packs?

Definition

An Image Pack is a collection of 4 AI-generated professional-quality images created in a single generation request. Each pack provides visually distinct variations of the same treatment concept.

Technology

Powered by Google Imagen 3.0 - the same AI that powers Google's image search generation. State-of-the-art photorealistic image generation.

Purpose

Replace expensive professional photography with AI-generated marketing images. Perfect for social media, websites, and ads when real patient photos aren't available or appropriate.

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Why Use Image Packs?

Cost Comparison

Traditional Photography:

Professional photographer: £500-£1000/session
Product photography: £300-£800/shoot
Studio rental: £150-£400/day
Photo editing: £50-£200/image
TOTAL: £1000-£2400 per campaign

Result: 10-20 usable images

Image Packs (AI):

Aestheticc subscription: Included (no additional cost)
Generation time: 20 seconds per pack
Editing: Optional (images ready-to-use)
TOTAL: £0 additional cost

Result: 4 images per pack, unlimited packs (subscription tier limits apply)

Savings: £1000-£2400 per campaign + 2-3 days production time

Use Cases

Perfect For:

• ✅ Social media posts (Instagram, Facebook)
• ✅ Website treatment galleries (concept imagery)
• ✅ Educational content illustrations
• ✅ Blog post featured images
• ✅ Email campaign headers
• ✅ Facebook/Instagram ads
• ✅ Treatment menu visuals
• ✅ Waiting room digital displays

NOT Suitable For:

• ❌ Medical records (must use real photos)
• ❌ Real patient before/after portfolios (use real photos with consent)
• ❌ Legal documentation (AI images not acceptable as evidence)
• ❌ Representing real treatment outcomes (use real patient results)

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How to Generate Image Packs

Step 1: Navigate to Image Pack Generator

From Dashboard:

1. Click Content Studio in left sidebar
2. Click Generate Image Pack tile
3. Image Pack Generator page loads

Alternative Route:

• Dashboard → Content Studio → Image Packs tab → New Pack button

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Step 2: Describe Your Treatment

Treatment Description Field: Enter a clear description of what you want to see in the images.

Example Prompts:

| Treatment | Good Prompt | Why It Works | |-----------|-------------|--------------| | Lip Filler | "Lip filler treatment with hyaluronic acid, natural volume enhancement, clinical setting" | Specific treatment, product mentioned, setting defined | | Botox | "Anti-wrinkle injection in forehead, botulinum toxin syringe, practitioner hand visible" | Action shown, product visible, anatomical area clear | | Chemical Peel | "Aesthetic practitioner applying chemical peel to client's face, professional clinic, skincare treatment" | Who, what, where clearly stated | | Laser Treatment | "Laser hair removal device on client's leg, clinical setting, professional equipment" | Device + area + context |

Prompt Writing Tips:

• ✅ Be Specific: "Dermal filler lips natural volume" not just "filler"
• ✅ Include Context: "Clinical setting" or "luxury spa environment"
• ✅ Mention Products: "Botox syringe" or "hyaluronic acid filler"
• ✅ Describe Angle: "Close-up of injection site" or "full face treatment view"
• ❌ Avoid Vagueness: "Pretty treatment" tells AI nothing
• ❌ Avoid Patient Details: No names, no "Mrs. Smith" (AI-generated, not real people)

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Step 3: Choose Image Style

4 Style Options:

Clinical (Most Popular)

Best For: Educational content, trust-building, medical credibility Visual Characteristics:

• Clean, professional medical environment
• Visible medical equipment
• Practitioner wearing gloves
• Well-lit clinical setting
• Focus on safety and professionalism

Example Use: Instagram educational posts explaining treatment process

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Lifestyle

Best For: Aspirational content, "goals" posts, relatability Visual Characteristics:

• Natural lighting
• Relaxed, comfortable environment
• Emphasis on client satisfaction
• Modern, welcoming aesthetic
• Less clinical, more spa-like

Example Use: Facebook posts showcasing treatment experience

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Luxury

Best For: Premium positioning, high-end clientele, brand differentiation Visual Characteristics:

• Elegant, sophisticated setting
• High-end finishes (marble, gold accents)
• Soft, flattering lighting
• Emphasis on exclusivity
• Premium aesthetic

Example Use: Website homepage hero images, luxury service promotions

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Abstract

Best For: Creative interpretation, artistic posts, brand storytelling Visual Characteristics:

• Artistic composition
• Creative use of color
• Conceptual rather than literal
• Unique visual style
• Emphasis on beauty and transformation

Example Use: Instagram stories, creative campaign imagery

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Step 4: Generate Pack

Click "Generate Image Pack" Button:

• Generation starts immediately
• Progress indicator shows status
• Takes approximately 20 seconds
• 4 images generated simultaneously

What's Happening:

1. Your prompt sent to Google Imagen 3.0 API
2. AI generates 4 unique variations
3. Images uploaded to secure cloud storage
4. Pack saved to your account
5. Ready for download/use

Pack Number: Each pack assigned sequential number (Pack #1, Pack #2, etc.) for easy reference

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Step 5: Review & Download Images

Pack View:

• 4 images displayed in 2×2 grid
• Thumbnail preview
• Full-size view on click
• Individual download buttons
• "Download All" button (ZIP file)

Image Details:

• Resolution: 1024×1024 pixels (Instagram-optimized)
• Format: PNG (high quality, no compression artifacts)
• File Size: ~1-2 MB per image
• Licensing: Full commercial rights (use anywhere)

Download Options:

| Option | When to Use | Output | |--------|-------------|--------| | Download All | Want all 4 images for different platforms | ZIP file (4 PNG images) | | Individual Download | Only need 1-2 specific images | Single PNG file | | Download with Edits (coming soon) | After adding text overlays/logos | Edited PNG file |

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Managing Image Packs

Pack History

View All Packs:

1. Navigate to Content Studio → Image Packs tab
2. Grid view shows all generated packs
3. Newest packs appear first
4. Each pack shows:
   • Pack number
   • Generation date
   • Treatment description
   • Style used
   • 4 thumbnail previews

Pack Organization:

• Search: Filter by treatment name or keyword
• Sort: By date, pack number, or favorite status
• Favorite: Star icon to mark favorite packs
• Delete: Remove packs you don't need (frees up storage)

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Pack Limits by Subscription

| Subscription Tier | Packs per Month | Images per Month | Storage | |-------------------|-----------------|------------------|---------| | Starter | 5 packs | 20 images | 6 months | | Professional | 20 packs | 80 images | 12 months | | Premium | Unlimited | Unlimited | Lifetime |

What Happens If You Hit Limit?:

• Starter/Professional: "Upgrade to generate more packs" message
• Can still download previously generated packs
• Resets monthly on subscription renewal date

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Editing Images (Coming Soon)

Planned Features:

• Text overlay (add clinic name, treatment info)
• Logo placement (watermark with clinic logo)
• Color adjustments (brightness, contrast, saturation)
• Crop/resize for different platforms
• Background removal (isolate treatment area)

Current Workaround: Download images, edit in:

• Canva (free, web-based)
• Adobe Photoshop
• GIMP (free desktop software)
• Pixlr (free online editor)

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💡 Pro Tips

Prompt Engineering for Best Results

Anatomy of a Perfect Prompt:

[Treatment] + [Product/Technique] + [Setting] + [Specific Detail]

Example: "Dermal filler injection in lips, using hyaluronic acid, modern clinical setting, close-up of injection technique"

Test Multiple Variations: Generate 2-3 packs with slightly different prompts to find best visual style.

Example:

• Pack 1: "Anti-wrinkle forehead injection, clinical"
• Pack 2: "Botox treatment for forehead lines, luxury spa"
• Pack 3: "Practitioner performing anti-wrinkle injection, close-up"

Compare results, use best images from each pack.

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Platform-Specific Optimization

Instagram Posts (1:1 square ratio):

• Use images as-is (1024×1024 native resolution)
• Crop in Instagram editor if needed
• Add text overlay in Canva before uploading

Instagram Stories (9:16 vertical):

• Crop images to vertical format
• Use as background with text overlay
• Create carousel with all 4 pack images

Facebook Posts (1.91:1 landscape preferred):

• Crop to landscape in Facebook post editor
• Or use full square image (Facebook auto-crops)

Website Galleries (varies):

• Use full 1024×1024 resolution
• Convert to WebP format for faster loading
• Add alt text for SEO (e.g., "Lip filler treatment concept image")

Email Campaigns (600px wide max):

• Resize to 600×600 or 800×800
• Compress to reduce email file size
• Link to full-resolution image on website

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Batch Generation Strategy

Monday Morning Content Batch (20 minutes):

1. Generate 4 image packs for week's content themes:
   • Pack 1: "Botox anti-wrinkle" (Monday post)
   • Pack 2: "Lip filler natural enhancement" (Wednesday post)
   • Pack 3: "Chemical peel skin rejuvenation" (Friday post)
   • Pack 4: "Laser treatment concept" (Sunday post)
2. Download all packs (16 images total)
3. Pair with AI-generated social posts from Content Studio
4. Schedule on Content Calendar

Result: Week's visual content planned in 20 minutes

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Content Mix for Maximum Engagement

70-20-10 Rule Applied to Image Packs:

• 70% Educational: Treatment process, how it works, benefits (Clinical style)
• 20% Promotional: Before/after concepts, special offers (Lifestyle style)
• 10% Practice Highlight: Facility, team, behind-scenes (Luxury/Lifestyle style)

Example Monthly Plan (20 packs Professional tier):

• 14 packs: Educational treatment concepts (Clinical style)
• 4 packs: Promotional campaign imagery (Lifestyle style)
• 2 packs: Practice branding/luxury positioning (Luxury style)

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🎯 Use Cases

Use Case 1: Launch New Treatment Service

Scenario: You've added Profhilo to your treatment menu. Need visual content to announce and educate.

Image Pack Strategy:

1. Pack 1: "Profhilo skin booster injection, hyaluronic acid, clinical setting"

   • Style: Clinical
   • Use: Educational Instagram post explaining treatment

2. Pack 2: "Profhilo treatment results, glowing skin, natural hydration"

   • Style: Lifestyle
   • Use: Facebook promotional post announcing new service

3. Pack 3: "Profhilo injectable treatment, luxury aesthetic clinic"

   • Style: Luxury
   • Use: Website treatment page hero image

Total Time: 60 seconds (3 packs × 20 seconds each) Total Cost: £0 (included in subscription) Result: Complete visual launch campaign

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Use Case 2: Instagram Content Calendar (Monthly)

Scenario: Plan entire month of Instagram posts with cohesive visual theme.

Image Pack Strategy: Generate 12 packs (3 per week for 4 weeks):

Week 1 Theme: "Treatment Tuesday" (Educational)

• Pack 1: "Botox forehead injection technique" (Clinical)
• Pack 2: "Dermal filler lip enhancement process" (Clinical)
• Pack 3: "Chemical peel application procedure" (Clinical)

Week 2 Theme: "Transformation Thursday" (Before/After Concepts)

• Pack 4: "Anti-wrinkle treatment transformation concept" (Lifestyle)
• Pack 5: "Filler natural volume enhancement concept" (Lifestyle)
• Pack 6: "Skin rejuvenation treatment results concept" (Lifestyle)

Week 3 Theme: "Behind the Scenes"

• Pack 7: "Aesthetic clinic treatment room, professional setting" (Luxury)
• Pack 8: "Practitioner preparing treatment products" (Clinical)
• Pack 9: "Modern aesthetic clinic interior" (Luxury)

Week 4 Theme: "Client Journey"

• Pack 10: "Consultation for aesthetic treatment" (Lifestyle)
• Pack 11: "During treatment comfort and care" (Lifestyle)
• Pack 12: "Post-treatment satisfied client concept" (Lifestyle)

Total Time: 4 minutes (12 packs × 20 seconds) Result: 48 images (12 packs × 4 images) for mix-and-match monthly content

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Use Case 3: Multi-Platform Campaign

Scenario: Launch summer "Glow Up" promotional campaign across all channels.

Image Pack Strategy:

Pack 1: "Summer skin prep treatments, glowing complexion"

• Style: Lifestyle
• Use:
  • Image 1: Instagram feed post
  • Image 2: Facebook cover photo
  • Image 3: Website banner
  • Image 4: Email header

Pack 2: "Injectable treatments for summer refresh"

• Style: Clinical
• Use:
  • Image 1: Instagram story (educational slide)
  • Image 2: Blog post featured image
  • Image 3: Pinterest pin
  • Image 4: Google My Business post

Pack 3: "Luxury summer aesthetic treatments"

• Style: Luxury
• Use:
  • Image 1: Facebook ad creative
  • Image 2: Instagram ad
  • Image 3: Website popup banner
  • Image 4: Printed flyer background

Result: Cohesive campaign imagery across 10+ channels from 3 image packs (12 images total)

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❓ Common Questions

Q: Are these images of real patients? A: No, they're 100% AI-generated. They do not depict real people or real treatment outcomes. Perfect for marketing concepts, but cannot replace real patient before/after photography.

Q: Can I legally use these images in ads? A: Yes! You have full commercial rights to all AI-generated images. Use for Instagram ads, Facebook ads, Google ads, print materials, website, anywhere you choose.

Q: Will images look obviously AI-generated? A: Google Imagen 3.0 produces photorealistic images that most people cannot distinguish from real photos. However, extremely close inspection may reveal AI characteristics (e.g., unusual details in hands/fingers).

Q: Can I edit images after downloading? A: Absolutely! Download and edit in Canva, Photoshop, or any image editor. Add your logo, text overlays, color adjustments, etc.

Q: What if I don't like any of the 4 images? A: Simply generate a new pack! Refine your prompt for better results. Each pack generation improves as you learn which prompts produce your preferred style.

Q: Can I request specific ethnicities or demographics? A: AI can generate diverse representation. Mention in prompt: "Black British woman receiving lip filler" or "Asian client getting skincare treatment." However, remember these are not real people.

Q: How do I ensure images match my brand aesthetic? A: Consistently use same style (e.g., always "Clinical" or always "Luxury"). Include brand keywords in prompts: "minimalist," "natural," "glamorous," "professional."

Q: Can I generate images of medical equipment only (no people)? A: Yes! Prompt: "Dermal filler syringe on medical tray, clinical setting, product photography" will generate product-focused imagery without people.

Q: What if generation fails or produces errors? A: Rare, but if it happens, simply retry. If persistent issues, contact support with your prompt and pack number. We'll troubleshoot and may regenerate for you.

Q: Can I share pack history with team members? A: Yes (team accounts feature). All team members with "Admin" or "Staff" roles can view and download all business image packs.

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🎯 Next Steps

After generating your first image packs:

• Create AI Social Posts - Pair images with AI-written captions
• Plan Content Calendar - Schedule posts with your new images
• Try Voice-to-Content - Generate text content from voice recordings
• Bulk Communications - Use images in email campaigns

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🆘 Need Help?

If you need help generating image packs, contact support at: 📧 support@aestheti.cc

Include your pack number and prompt if requesting assistance with specific generation.

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Last Updated: 2025-11-10 Related Documentation: Content Studio Overview, Social Media Content