Social Media Content Generation
Quick Reference: AI writes platform-specific social posts in seconds
📋 TL;DR - Quick Start
- Navigate to Content Studio → Create Social Post
- Choose content type (educational, promotional, before/after, practice highlight)
- Select platform (Instagram, Facebook, LinkedIn, Twitter, Email)
- Enter treatment details
- Choose tone (professional, warm, luxury, educational, transformative)
- Click Generate (~5 seconds)
- AI writes caption + hashtags + optional image
- Copy, edit, and post!
What is AI Social Content Generation?
Definition
AI Social Content Generation uses Google's Gemini AI to create platform-optimized social media posts complete with captions, hashtags, and calls-to-action tailored to your aesthetic practice.
Technology
Powered by Google Gemini Flash 1.5 - advanced language model trained on billions of social media posts, marketing copy, and aesthetic industry content.
Purpose
Eliminate writer's block and save 2-4 hours per week creating social media content. AI generates professional, engaging, on-brand posts optimized for each platform's unique requirements.
Supported Platforms
Character Limit: 300-500 characters (AI respects limit) Format: Hook + Value + CTA + Hashtags Best For: Visual storytelling, before/after concepts, testimonials
AI-Generated Components:
- Hook (first line): Attention-grabbing opening
- Value Proposition: Treatment benefits in 2-3 sentences
- Call-to-Action: "Book now," "DM for pricing," "Link in bio"
- Hashtags: 10-15 relevant tags (aesthetic industry + local + trending)
Example Output:
✨ Discover the secret to natural-looking lips!
Our dermal filler treatments enhance your natural beauty without the 'overdone' look. Using premium hyaluronic acid fillers, we create subtle volume that looks like you, just better.
Book your free consultation today! Link in bio 💋
#LipFiller #DermalFillers #AestheticClinic #NaturalLips #LipAugmentation #LondonAesthetics #FillerResults #BeautyTreatments #InjectableTreatments #LipGoals #UKAesthetics #LipInjections #HyaluronicAcid #CosmeticInjectables #BeforeAndAfter
Character Limit: 400-600 characters (longer content performs better) Format: Story + Education + Community + CTA Best For: Educational content, community building, detailed explanations
AI-Generated Components:
- Story Opening: Relatable scenario or client journey
- Educational Value: How treatment works, benefits, safety
- Community Building: Encouragement, empowerment messaging
- Call-to-Action: "Learn more," "Book consultation," "Comment below"
Example Output:
Thinking about trying anti-wrinkle treatments but not sure where to start? You're not alone! 🤔
Many clients come to us curious about Botox but worried about looking "frozen" or unnatural. Here's the truth: when administered by an experienced practitioner, anti-wrinkle injections simply relax the muscles that cause wrinkles, giving you a refreshed, natural appearance.
Our consultations are always complimentary and pressure-free. We'll discuss your concerns, explain the process, and create a personalized treatment plan that aligns with your goals.
Ready to book? Drop us a message or click the link below! 💬
#AntiWrinkleTreatment #BotoxLondon #AestheticClinic #TreatmentConsultation
Character Limit: 200-300 characters (professional, concise) Format: Professional Insight + Industry Expertise + Value Best For: Thought leadership, industry trends, practice updates
AI-Generated Components:
- Professional Hook: Industry insight or trend
- Expertise Demonstration: Your qualifications/experience
- Value Proposition: How you help clients
- Call-to-Action: "Connect," "Learn more," "Read article"
Example Output:
The aesthetic industry in the UK has seen remarkable growth, with non-surgical treatments increasing by 42% since 2020.
As a clinic specializing in evidence-based aesthetic medicine, we prioritize patient education and safety above all. Every treatment plan begins with a comprehensive consultation to ensure realistic expectations and optimal outcomes.
If you're considering aesthetic treatments, choose a practitioner who values your safety as much as your results.
Book a consultation: [link]
#AestheticMedicine #UKHealthcare #PatientSafety #ClinicalExcellence
Twitter (X)
Character Limit: 280 characters max (AI stays within limit) Format: Punchy Statement + Hashtag Best For: Quick tips, trending topics, announcements
AI-Generated Components:
- Punchy Opening: Attention-grab in
<10words - Concise Value: Treatment benefit in 1 sentence
- Hashtags: 2-3 relevant tags (not overcrowded)
Example Output:
Botox myth busted: It doesn't "freeze" your face! 💡
Administered correctly, anti-wrinkle injections give you natural movement with fewer wrinkles. Think "refreshed," not "frozen."
Book your consult: [link]
#BotoxMyths #AestheticTruth
Email Campaigns
Character Limit: 200-300 words Format: Subject Line + Email Body (greeting, value, CTA, signature) Best For: Promotions, newsletters, educational series
AI-Generated Components:
- Subject Line: Compelling, opens-focused (e.g., "Your Skin Deserves This")
- Email Body: Greeting + personalized content + offer/value + CTA
- Tone: Warm, conversational, professional
Example Output:
Subject: Ready for Your Best Skin? Here's How We Can Help
Hi [First Name],
Spring is the perfect time to refresh your skincare routine! At [Clinic Name], we're offering exclusive pricing on our most popular skin rejuvenation treatments throughout April.
What's included:
✨ Complimentary skin analysis
✨ Customized treatment plan
✨ 15% off chemical peels and microneedling
✨ Free aftercare products worth £50
Whether you're targeting fine lines, pigmentation, or overall skin texture, our experienced team will create a plan tailored to your goals.
Ready to glow? Book your consultation today!
[BOOK NOW BUTTON]
Warm regards,
The [Clinic Name] Team
P.S. Offer ends April 30th - limited appointments available!
Content Types
1. Educational
Purpose: Teach clients about treatments, build trust, establish expertise
Topics AI Can Cover:
- How specific treatments work (Botox, fillers, peels)
- Treatment benefits and expected results
- Safety and side effects
- Pre/post-treatment care
- Myths vs. facts
- Treatment timelines (when to see results, how long lasts)
Example Prompt:
Content Type: Educational
Treatment: Dermal Fillers
Platform: Instagram
Tone: Professional
Details: Explain how hyaluronic acid fillers work, safety, duration
Example Output:
Ever wondered how dermal fillers actually work? Let's break it down! 💉
Fillers use hyaluronic acid—a substance naturally found in your skin—to restore lost volume and smooth wrinkles. Because it's biocompatible, your body accepts it naturally with minimal risk of adverse reactions.
Results are immediate but continue improving over 2 weeks as the filler settles. Depending on the area treated, results last 6-18 months.
Questions? DM us anytime!
#DermalFillers #HyaluronicAcid #FillerEducation #AestheticScience...
2. Promotional
Purpose: Announce special offers, drive bookings, fill appointment slots
Topics AI Can Cover:
- Limited-time discounts
- New service launches
- Seasonal promotions
- Package deals
- Referral bonuses
- Last-minute availability
Example Prompt:
Content Type: Promotional
Treatment: Anti-Wrinkle Treatment
Platform: Facebook
Tone: Warm
Details: Spring special - 20% off Botox, valid until March 31st
Example Output:
🌸 SPRING REFRESH SPECIAL 🌸
Look as fresh as you feel! We're offering 20% OFF all anti-wrinkle treatments throughout March.
Whether you're targeting forehead lines, crow's feet, or frown lines, now's the perfect time to book your refresh!
✨ What's included:
- Complimentary consultation
- Premium Botox by Allergan
- Free follow-up appointment
- Results that look like YOU, just refreshed
Offer ends March 31st! Limited appointments available.
Book now: [link] or call [phone]
#SpringSpecial #BotoxOffer #LimitedTimeOffer #AestheticDeals
3. Before/After (Conceptual)
Purpose: Showcase transformation potential, inspire bookings
Topics AI Can Cover:
- Treatment transformation concepts (not real patients)
- Expected results descriptions
- Client journey narratives
- Comparison scenarios
Example Prompt:
Content Type: Before/After
Treatment: Lip Filler
Platform: Instagram
Tone: Transformative
Details: Natural volume enhancement, subtle definition, confidence boost
Example Output:
From subtle enhancement to stunning results! 💋✨
Our approach to lip filler is all about NATURAL definition:
Before: Thin lips with minimal volume
After: Beautifully balanced lips with soft, natural fullness
We enhance what you already have—no "overdone" look, just YOU at your best.
Ready for your transformation? Book a free consultation!
[Swipe for concept imagery] ➡️
#LipFillerResults #NaturalLips #FillerTransformation #BeforeAndAfter...
⚠️ Important: Always include disclaimer: "Concept imagery for illustration purposes. Results vary by individual."
4. Practice Highlight
Purpose: Build trust, showcase team/facility, humanize brand
Topics AI Can Cover:
- Team member introductions
- Behind-the-scenes content
- Clinic facility tours
- Patient testimonial summaries
- Community involvement
- Awards/certifications
Example Prompt:
Content Type: Practice Highlight
Platform: Facebook
Tone: Warm
Details: Meet our lead practitioner, Dr. Smith, 10+ years experience in aesthetics
Example Output:
Meet the face behind your fabulous results! 👋
Dr. Sarah Smith has been transforming smiles (and wrinkles!) for over 10 years. With advanced certifications in aesthetic medicine and a genuine passion for helping clients feel confident, she's the practitioner you can trust.
Fun fact: Dr. Smith started her career in A&E before discovering her love for aesthetic medicine. "I wanted to help people feel as good on the outside as they do on the inside," she says.
Ready to meet Dr. Smith? Book your consultation today!
#MeetTheTeam #AestheticPractitioner #ExpertCare #ClinicTeam
Tone Options
Professional
Best For: Medical credibility, trust-building, B2B content Characteristics: Formal, evidence-based, clinical terminology Example: "Botulinum toxin type A temporarily relaxes targeted facial muscles..."
Warm
Best For: Community building, client relationships, approachable vibe Characteristics: Friendly, conversational, empathetic Example: "We know choosing a practitioner can feel overwhelming..."
Luxury
Best For: Premium positioning, high-end clientele, exclusivity Characteristics: Sophisticated, elegant, aspirational Example: "Indulge in our signature anti-ageing treatment, designed exclusively for discerning clients..."
Educational
Best For: Teaching, myth-busting, FAQ content Characteristics: Clear explanations, bullet points, how-to format Example: "Here's what to expect during your first Botox appointment: 1) Consultation..."
Transformative
Best For: Before/after content, testimonials, results-focused Characteristics: Inspiring, emotional, confidence-building Example: "Imagine waking up to smoother, more youthful skin..."
Advanced Features
Hashtag Generation
AI Hashtag Strategy:
- Industry-Specific: #DermalFillers, #BotoxTreatment, #AestheticMedicine
- Local SEO: #LondonAesthetics, #ManchesterBeauty, #[YourCity]Clinic
- Trending: Current aesthetic industry hashtags
- Niche: #NaturalLips, #PreventativeBotox, #LuxurySkincare
Hashtag Count by Platform:
- Instagram: 10-15 hashtags (optimal engagement)
- Facebook: 3-5 hashtags (less is more)
- LinkedIn: 3-5 professional hashtags
- Twitter: 2-3 hashtags (character limit)
Image Prompt Generation
Optional Feature: AI can generate image description prompt for pairing with Content Studio image generation.
Example:
[You Generate]: Educational post about chemical peels
[AI Output]:
Caption: "Chemical peels: your secret weapon against..."
Hashtags: #ChemicalPeel #Skincare...
SUGGESTED IMAGE PROMPT:
"Aesthetic practitioner applying chemical peel solution to client's face, professional clinical setting, skincare treatment"
Use this prompt in Content Studio → Image Packs to generate matching visuals.
💡 Pro Tips
Multi-Platform Strategy
Same Content, Different Formats: Generate content for ONE treatment across ALL platforms simultaneously.
Example Workflow:
- Generate Instagram post: "Anti-wrinkle treatment educational"
- Generate Facebook post: Same treatment, longer format
- Generate LinkedIn post: Same treatment, professional tone
- Generate Twitter post: Same treatment, punchy version
Result: Cohesive cross-platform campaign in 2 minutes
Content Repurposing
One AI Generation → Multiple Uses:
- Instagram caption → Email newsletter intro
- Facebook post → Blog post foundation
- Educational post → Website FAQ answer
- Promotional post → SMS campaign text
A/B Testing
Test Tone Variations: Generate same content type with 2 different tones:
- Version A: Professional tone
- Version B: Warm tone
Post both (different days), track engagement. Use winning tone for future content.
Scheduling Strategy
Best Posting Times (UK Aesthetic Clinics):
- Instagram: 7-9am (commute), 12-1pm (lunch), 7-9pm (evening scroll)
- Facebook: 1-3pm (weekday afternoons)
- LinkedIn: 8-10am Tuesday-Thursday (business hours)
- Twitter: Throughout day (high frequency)
Generate content in batches, schedule using Content Calendar.
❓ Common Questions
Q: Can AI write in my clinic's specific brand voice? A: Yes! The more you use AI content generation, the more it learns your preferences. You can also include brand-specific details in "Details" field: "Use friendly, conversational tone with occasional emojis."
Q: Will AI-generated content be unique, or will multiple clinics get identical posts? A: Every generation is unique. AI creates original content based on your specific inputs. No two clinics will receive identical content.
Q: Can I edit AI-generated content before posting? A: Absolutely! Copy to clipboard, paste into notes/doc, edit as needed. AI provides the foundation; you add personal touches.
Q: Does AI know about UK-specific regulations (e.g., ASA advertising rules)? A: AI is trained on UK aesthetic industry standards and generally avoids making unsubstantiated claims. However, ALWAYS review content for compliance before posting. You are responsible for adhering to ASA/MHRA guidelines.
Q: Can AI generate content in other languages? A: Currently English only. Multi-language support planned for future releases.
Q: What if AI generates inappropriate or inaccurate content? A: Rare, but if it happens, don't use it! Report to support@aestheti.cc with details. AI improves with feedback.
Q: Can I save favorite AI-generated posts as templates? A: Coming soon! For now, save favorites to a document/note for manual reuse.
Q: Will AI replace my marketing team? A: No—AI accelerates content creation, but human creativity, strategy, and brand understanding remain essential. Use AI to save time, then add your unique expertise.
🎯 Next Steps
After generating social media content:
- Generate Image Packs - Create matching visuals for posts
- Plan Content Calendar - Schedule AI-generated posts
- Bulk Communications - Repurpose content for SMS/email
- Voice-to-Content - Another AI content generation method
🆘 Need Help?
If you need help generating social content, contact support at: 📧 support@aestheti.cc
Last Updated: 2025-11-10 Related Documentation: Content Studio Overview, AI Image Generation
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